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Cleanyst Earns USDA Certified Biobased Product Label

Cleanyst Earns USDA Certified Biobased Product Label

Cleanyst is now able to display a unique USDA label that highlights the percentage of biobased content in all of its personal and home care products as well as the product packaging.

Miami, FL. (April 17, 2020) — Cleanyst announced today that it has earned the U.S. Department of Agriculture (USDA) Certified Biobased Product label for its entire initial portfolio of body and home care concentrates, as well as the sugar cane-based pouches that the concentrates are packaged in.

Cleanyst Dish Soap Concentrate USDA

The following Cleanyst products exceeded the biobased content required in their respective product categories per USDA approval criteria and have earned the USDA Certified Biobased Product Label:

  • Cleanyst® Body Care Concentrates – Biobased Content:
    • Body Wash Concentrate – 92%
    • Conditioner Concentrate – 82%
    • Hand Soap Concentrate – 96%
    • Sulfate Free Shampoo Concentrate – 77%
  • Cleanyst® Home Care Concentrates – Biobased Content:
    • All Purpose Cleaner – 94%
    • Dish Soap Concentrate – 99%
    • Glass & Surface Cleaner Concentrate – 87%
    • Laundry Detergent Concentrate – 59%
    • Tub & Tile Cleaner Concentrate – 97%
  • Cleanyst® Concentrate Pouch – Biobased Content – 65%

Third-party verification for a product’s biobased content is administered through the USDA BioPreferred Program, an initiative created by the 2002 Farm Bill (and recently reauthorized by the 2018 Farm Bill).

One of the goals of the BioPreferred Program is to increase the development, purchase and use of biobased products. The USDA Certified Biobased Product label displays a product’s biobased content, which is the portion of a product that comes from a renewable, or biobased, source.

Utilizing renewable, biobased materials displaces the need for non-renewable petroleum-based chemicals. Biobased products, through petroleum displacement, have played an increasingly important role in reducing greenhouse gas (GHG) emissions that exacerbate global climate change.

Biobased products are cost-comparative, readily available, and perform as well as or better than their conventional counterparts.

Validating our products and packaging through the BioPreferred Program was a very important step for Cleanyst,” said Cleanyst Co-founder and Chief Executive Officer, Nick Gunia. “Taking part in this voluntary process demonstrates our commitment to complete transparency and to delivering safe and effective natural products that consumers can trust. 

“We applaud Cleanyst for earning the USDA Certified Biobased Product label,” said Kate Lewis, USDA BioPreferred Program. “Products from Cleanyst are contributing to an ever-expanding marketplace that adds value to renewable agriculture commodities, creates jobs in rural communities, and decreases our reliance on petroleum.”

According to a report that USDA released in July 2019, biobased products contributed $459 billion to the U.S. economy in 2016 (a 17% increase from 2014) and support, directly and indirectly, 4.6 million jobs. The report’s research team estimates the reduction of fossil fuels and associated GHG emissions from biobased products equivalent to approximately 12 million metric tons of carbon dioxide (CO2) prevented as of 2016.

The increased production of renewable chemicals and biobased products contributes to the development and expansion of the U.S. bioeconomy – where society looks to agriculture for sustainable sources of fuel, energy, chemicals, and products.

About Cleanyst

Cleanyst is on a mission to make it easier to take better care of your body, home, and the planet. Cleanyst is the pioneer of a revolutionary, new approach to body care and household cleaning that empowers you to create your own plant-based products from the comfort of your own home. Cleanyst offers a full line of premium body and home care concentrates, all of which feature the USDA’s Certified Biobased Product label, as well as botanical extracts and oils for easily personalizing your creations. Cleanyst products are free of dyes, fragrances, parabens and other potentially harmful chemicals.

The Cleanyst system comes complete with a countertop appliance, reusable bottles and concentrated, naturally derived ingredients that you mix in minutes with water from your own tap. This mix-at-home approach allows you to stock up on body and home care products while minimizing plastic waste and carbon emissions. The company was founded in 2015 by three brothers who combine industry experience with a passion for environmental sustainability and innovation.

For more information about Cleanyst, please visit

About the USDA BioPreferred Program and Certified Biobased Product Label:

The BioPreferred Program is a USDA-led initiative that assists the development and expansion of markets for biobased products. The BioPreferred Program is transforming the marketplace for biobased products through two initiatives: mandatory purchasing requirements for Federal Agencies and Federal contractors and voluntary product certification and labeling.

Biobased products span a diverse range of applications, such as lubricants, cleaning products, chemicals and bioplastics. The USDA Certified Biobased Product label communicates a product’s biobased content. Expressed as a percentage, biobased content is the ratio of non-fossil organic carbon (new organic carbon) to total organic carbon in a product. New organic carbon is derived from recently-created materials. The total organic carbon in a product consists of new organic carbon and old organic carbon that originates from fossil carbon materials, such as petroleum, coal, or natural gas. More than 3,500 products have earned the USDA Certified Biobased Product label. To learn more about the USDA Certified Biobased Product label please visit, and follow on Twitter at



Media Contacts:
Nick Gunia
Nick.Gunia @

USDA BioPreferred® Program
Vernell Thompson
202-720-4145 @ nospmoht.llenrev


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